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Becker Website

Douglas and Tammy Becker hired the Word & Web Smith to redo their insurance agency’s website.

The Word & Web Smith:

  • Researched the various types of insurance and what Farmers offered in each category.
  • Wrote all the text for every page, including the headlines and insurance information.
  • Designed all aspects of the layout.
  • Linked to the agency’s page on Farmers everywhere appropriate.
  • Created a new slogan for the agency.
  • Designed a banner for the website.
  • Took photographs for use on the site.
  • Searched the web for images that could be used on the site.
  • Where necessary, modified images for the site.

Many of the pages were completed, with others needing further information from Doug and Tammy. Then, without prior notice, the agency was sold to another agent in the area (who has his own site), and work on the website abruptly halted. The site was never deployed.

You may review the site—which is an excellent example of the Word & Web Smith’s copywriting and design—as it was left.  Please remember that the site was never finished. The sidebar, banner, and certain pages are incomplete. The Homeowner, Renter, Business, and Life pages only needed images added.  The Health, Special, and About were awaiting additional information from the owners, though the introductory text is complete. The entire site was subject to one more review of the text.

You may also view a PDF file of the Doug Becker Insurance Agency Website by clicking this link. You may also download the PDF by right-clicking the link and selecting, “Save target as.”